The American Speech Language Hearing Association (ASHA) is an organization that serves more than 200,000 audiologists, speech-language pathologists, and speech, language, and hearing scientists. With a history deeply rooted in learning and education, ASHA is a leader among professional societies in the learning business and at the forefront of embracing new approaches to learning.
And leading the charge behind all of this since 2004 is ASHA CEO, Arlene Pietranton. With 25 years at the association, she’s nationally recognized for her exceptional leadership and commitment to voluntary membership organizations.
In this episode of the Leading Learning Podcast, Jeff talks with Arlene, first and foremost, about their response to the COVID-19 crisis and how they’ve been able to adapt to meet both staff and member needs. They also discuss ASHA’s historical vision for learning, why they are now heavily focused on the future of learning, and the critical role of associations in supporting adult lifelong learning.
Full show notes available at https://www.leadinglearning.com/episode236.
As a management consultant, executive coach, and facilitator, Liz Kislik has three decades of experience helping organizations break through barriers to develop high performing leaders and workforces. She is also a frequent contributor to Harvard Business Review and Forbes, as well as a TEDx speaker on Why There’s So Much Conflict at Work and What You Can Do to Fix It.
In this episode of Leading Learning – recorded in the midst of the COVID-19 crisis – Celisa talks with Liz about the idea of conflict—good and bad conflict and how to encourage the good while limiting the bad. They also discuss ways to improve the customer (or learner) experience and learner engagement, what to consider when selling and marketing in times of crisis, and suggestions for reducing stress through self-care.
Full show notes available at https://www.leadinglearning.com/episode235.
The coronavirus pandemic is impacting life as we know it, including how we learn. Limits to travel and social distancing have created a resurgence of interest in online learning, and many organizations are rushing to launch or expand their e-learning efforts.
But—and this “but” is critical—learner expectations are higher than in the past. Also, competition from direct competitors has increased as well as competition for people’s time and attention, especially as many are working and learning from home.
And it’s important for learning businesses to take some time to think about what this moment—the pandemic, social distancing, stay-at-home orders, and so on—might mean for the future of online learning. That’s why in this episode of the Leading Learning podcast, we reflect on the situation to discuss implications of the current moment for the future of online learning, including the related benefits, challenges, and opportunities.
Full show notes available at https://www.leadinglearning.com/episode234.
Robbie Kellman Baxter, founder of Peninsula Strategies, is a strategy and marketing expert with more than two decades of experience and an extensive list of blue chip clients. She is also a sought after keynote speaker and author of the bestselling book, The Membership Economy (which we interviewed her about in a previous podcast episode), as well as the recently released, The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave.
In this episode of the Leading Learning Podcast, Robbie is back to discuss what has changed since her last book related to the membership economy and key concepts behind her new book related to building forever transactions. She and Jeff explore ideas related to launching, scaling, and leading a membership-oriented business over time, as well as her thoughts on pricing and the powerful relationship between community and subscription.
Full show notes available at https://www.leadinglearning.com/episode233.